Media Types [2002]

 

 

Module Description

This module enables you to create the global controls that categorize the media types for the Advertising Media Usage.  Media Types are the media that initially brought the lead to the school.

 

Examples:  Billboard, Flyers, Internet, Newspaper, Television, Yellow Pages and Walk-Ins.

The data entered can be used to evaluate the effectiveness of advertising campaigns and other recruitment efforts and is available in reports.  The Media Type is assigned to a student under the Lead Profile.

 

Field

Description

Key

Refers to the number sequentially assigned for each entry under the logged in school or campus

Code

An abbreviation used in reports

Media Name

A name for the Media Type.

Active Record

Specifies whether the record is in use or inactive